Train specialists to serve a specific field in the Marketing job market.
*Monthly fee for the first three months. The amounts are for payments in the 1st installment (installment discount + commercial discount) for those entering the 2023.34 academic semester.
PhD in Visual Art and Culture PPGACV/FAVUFG (2021), master in Visual Culture, with a concentration in Visual Processes and Systems PPGAV/UFG (2008), lato sensu specialist in Educational Planning UNIVERSO (2003) and bachelor in Social Communication: Advertising and Propaganda from PUCCAMP (1996). She has been working in the teaching career for 23 years. Since 2006, she has worked as an Assistant Professor II at the Pontifical Catholic University of Goiás (PUC Goiás). In 2016, she started as a Professor III at the Alves Faria University Center (UNIALFA), teaching subjects in the area of advertising creation, audiovisual production, live marketing, methodology and events, planning and management, in addition to supervising TCCs. Currently (2021/2022), she coordinates the Undergraduate Courses in Social Communication: Advertising and Propaganda and Journalism at UNIALFA - Perimetral and Bueno units. Author of the book Personalidades Construídas no Cinema Documentário - published by CRV (2019). She was pedagogical coordinator of the Undergraduate course in Social Communication: Advertising and Propaganda at Faculdade Cambury (2004-2005), coordinated the Social Communication: Advertising and Propaganda course at the Catholic University of Goiás in the period 2006-2009 and the Social Communication: Advertising and Propaganda course at PUC Goiás in the period 2009-2010. In terms of marketing, she worked in the Communication and Marketing Division of PUC Goiás (2011 - 2013) implementing communication for the institution's social networks. He coordinated in-person lato sensu postgraduate courses: Specialization in Strategic Communication (PUC Goiás - 5 classes, 2011-2017) and Audiovisual Communication and Digital Media (FASAM - class 2015-2017).
Lattes CV
1A. SEQUENCE | WORKLOAD | |||||||||
ENTREPRENEURSHIP AND INNOVATION | 80 | |||||||||
CONSUMER LAW | 80 | |||||||||
INTERDISCIPLINARY PROJECT I | 20 | |||||||||
TOTAL | 180 | |||||||||
2A. SEQUENCE | WORKLOAD | |||||||||
MARKETING FUNDAMENTALS | 80 | |||||||||
HUMAN RESOURCES MANAGEMENT, LEADERSHIP AND TEAM MANAGEMENT | 80 | |||||||||
INFORMATION AND COMMUNICATION TECHNOLOGY MANAGEMENT | 80 | |||||||||
INTERDISCIPLINARY PROJECT II | 20 | |||||||||
TOTAL | 260 | |||||||||
3A. SEQUENCE | WORKLOAD | |||||||||
MARKET INTELLIGENCE | 80 | |||||||||
CONSUMER BEHAVIOR AND MARKET RESEARCH | 80 | |||||||||
INTERDISCIPLINARY PROJECT III | 20 | |||||||||
EXTENSION PROJECT I | 80 | |||||||||
TOTAL | 260 | |||||||||
4A. SEQUENCE | WORKLOAD | |||||||||
IMBOUND AND CONTENT MARKETING | 80 | |||||||||
BRAND MANAGEMENT AND BRANDING | 80 | |||||||||
MARKETING OF PRODUCTS AND SERVICES | 80 | |||||||||
INTERDISCIPLINARY PROJECT IV | 20 | |||||||||
TOTAL | 260 | |||||||||
5A. SEQUENCE | WORKLOAD | |||||||||
SEO STRATEGIES – SEARCH ENGINE OPTIMIZATION | 80 | |||||||||
ELECTRONIC NEGOTIATION AND BUSINESS | 80 | |||||||||
INTERDISCIPLINARY PROJECT V | 20 | |||||||||
EXTENSION PROJECT II | 80 | |||||||||
TOTAL | 260 | |||||||||
6A. SEQUENCE | WORKLOAD | |||||||||
MARKETING STRATEGY AND POSITIONING | 80 | |||||||||
DIGITAL MARKETING AND SOCIAL MEDIA | 80 | |||||||||
CREATIVITY, STOYTELLING AND DESIGN THINKING | 80 | |||||||||
INTERDISCIPLINARY PROJECT VI | 20 | |||||||||
TOTAL | 260 | |||||||||
7A. SEQUENCE | WORKLOAD | |||||||||
ONLINE AND INTERNATIONAL LAW | 80 | |||||||||
SAFETY, ENVIRONMENT, HEALTH AND SOCIAL RESPONSIBILITY | 80 | |||||||||
INTERDISCIPLINARY PROJECT VII | 20 | |||||||||
EXTENSION PROJECT III | 80 | |||||||||
TOTAL | 260 | |||||||||
8A. SEQUENCE | WORKLOAD | |||||||||
PERFORMANCE METERING AND WEB ANALYTICS | 80 | |||||||||
COMMERCIAL MANAGEMENT, MERCHANDISING | 80 | |||||||||
DIGITAL TRANSFORMATION | 80 | |||||||||
INTERDISCIPLINARY PROJECT VIII | 20 | |||||||||
TOTAL | 260 | |||||||||
OPTIONAL DISCIPLINE | WORKLOAD | |||||||||
BRAZILIAN SIGN LANGUAGE – LIBRAS | 80 |
Perimeter Unit
(62) 3272-5000
Perimetral Norte Avenue, 4129
Goiania / GO
ZIP Code 74445-190
Bueno Unit
(62) 3121-3236
Mutirão Avenue, 2600 (left with T-9)
Bueno Sector, Goiânia / GO
ZIP Code 74215-240