Postgraduate:
MBA in E-Commerce and Digital Business

12 months (can be completed in 6 months).

Distance learning

12x of R$ 99.00

Edit Content

Course Objective

The market requires professionals who have developed skills and abilities, who are able to identify problems and opportunities, propose innovative solutions and implement improvements. These professionals must be familiar with new market research technologies and marketing strategies.

Target audience

  • E-commerce project developer;
  • Online store management;
  • Order processing and logistics in fashion e-commerce;
  • Fashion e-commerce platforms;
  • Planning and management.

Graduate profile

  • Professionals to innovate with new strategies and business models and lead your business to thrive in the digital age;
  • Learn the strategic principles of digital business models, the different digital commerce models in order to promote and prosper businesses in the digital age;
  • Develop skills, learn about tools and technologies to achieve professional success through winning techniques and practices from the digital world.

Job market

  • Act in e-commerce processes in all their variants;
  • Undertake digital business models;
  • Work in digital marketing focused on the commercialization of products and services.
Edit Content

Master Maria Regina da Silva Lima

Master in Regional Development from UNIALFA, Specialist in People Management, Specialist in Strategic Management and Administrator. Academic Coordinator at UNIALFA of the Undergraduate courses in the areas of Communication (Journalism, Advertising and Propaganda) and Business (Administration, Foreign Trade, Economics and Accounting); and of the Postgraduate courses MBA in Tax Auditing and Tax Planning and Executive MBA in Controllership, Finance and Risk Management.

LATTES CV

Edit Content
DISCIPLINESCH
DIGITAL LAW80
MARKETING AND DIGITAL ADVERTISING80
TRADE MARKETING80
COMMERCIAL NEGOTIATION AND ELECTRONIC BUSINESS80
DIGITAL CONSUMER BEHAVIOR AND NEUROMARKETING80
OMNICHANNEL AND MARKETING 5.080
DESIGN THINKING80
TOTAL560